February 27, 2017

Recent feature on Racked.com

Words like “timeless,” “versatile,” “minimalist,” and “handmade” have become buzzwords over the last few years, thrown around somewhat carelessly in a marketing context. But for brands like London-based Alfie Douglas, there really isn’t a better vocabulary to explain its offerings. The bags made by the family-owned and -operated company are simple both visually and in the way that they’re made, crafted with a busy, ever-changing lifestyle in mind.

While Alfie Douglas has been around since 2014, it was the launch of its Zero Collectionlate last year that got the British line on our radar. Why? Because the pieces in this collection just might be the most perfect everyday bags we’ve seen — all crafted in vegetable-tanned Italian leather and with prices starting well under $200.

Offered in both Small ($150) and large ($250) sizes, the design allows you to switch up from shoulder bag to backpack in seconds without sacrificing style. Once you’ve picked an ideal size, you’ll pick from three different versions, each with unique detailing designed to make your life easier. The Base style comes with a special raw-edge finish, Plus features an internal zip pocket and magnetic closure, and Top is designed with a versatile flap and concealed magnetic closure.

The products outside of the Zero Collection are worth a shout-out, too. Collection One, named after the first bag the line had ever produced, is a really thoughtful selection of clean, structured silhouettes. Here, you’ll find a mix of styles, including the great day-to-night Mini Zipper Bag ($270), and premium Briefcase Totes ($470) in multiple colors.

Collection Two really shows an organic evolution from the first, offering the same minimal look with more stylistic details, like just the right slouching of the leather. Throughout this collection, you’ll find more affordable options, like the minimal ($160) and Simple ($185) totes, and accessories, including the $30 Mini Moon Pouch and the $80 Swivel Pouch.

Like other direct-to-consumer brands, Alfie Douglas cuts out the middleman, which is why these gorgeous, supple leather bags don’t break the bank. (In fact, the family single-handedly designs, hand-stitches, and sells all Alfie Douglas goods out of its London studio). At such a prime price point and premium quality, (not only in the materials but in the intimate ways that each product is made in the Alfie Douglas studio), you really can’t go wrong. Shop the full collection here.

Read full article here>

Words: 



Also in AD - ON

Travelling: USA
Travelling: USA

July 12, 2018

Our youngest daughter Jessica recently took some time out to travel the USA, we shared some of her photos and what she found most inspiring throughout her trip... 
Read More
New Stockist: 50m
New Stockist: 50m

July 04, 2018

We are proud to announce we have a selection of bags and accessories now available at the brand new concept store 50m in Eccleston Yard, London...

Read More
Minimal Travel Bags For This Summer
Minimal Travel Bags For This Summer

July 03, 2018

Going somewhere this Summer?...We have designed our bags specifically for those who like to travel yet pack light. Our leather bags have enough space for all your travel essentials...
Read More

Join our family...and get 10% off your first purchase!

Join our family... and get 10% off your first purchase!