We launched the first issue of AD - ON at our Launch Pop-Up at The Old Truman Brewery.
AD-ON is our online and print platform that shares the process, makers, wearers and influencers of the Alfie Douglas brand.
Our first issue featured our exclusive Concept Collection and brand new 2014 Collection, which were both available to order at the event.
We shared our process and introduced Alfie Douglas as a British, minimalistic, handmade brand.